Advertising

Need Help Deciding?

We’ll do our best to answer questions about our Advertising. E-mail us at ghanaschoolsnet@yahoo.com. Or, give us a call at
(233) 0208132857 . We can’t answer support questions via these two
channels, but we can offer our honest advice about which plan of
Advertising we think will fit your business .

Ghana SchoolsNet primarily targets all the students in Ghana,past and present, Ghanaians who have migrated
out of Ghana. As the website reaches the Ghanaian communities in
the USA, Canada, United Kingdom, Germany and a wide range of other
destinations all over the world to connect, make friends, send
private massage, chat online..... As Internet has become mainstream
in Ghana, GhanaSchoolsNet.com offers a cost-effective alternative
to advertising on the radio, television and in local
newspapers.Feel free to contact us to discuss how we can be of
help.

a Ghana SchoolsNet
Social Network
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1. Home page Advertising

You can purchase a banner space on top of our main page,put your advert on the right column of all pages,left column on the main
page.

2. Schools Groups Advert

We can place your advert in all the school groups.

3. Bottom pages

Post your advert in all the bottom pages.

4. Broadcast Massage

If you want to advertise through our broadcast massage, our team will examine your content before we broadcast, your announcement
will reach all the members in this network .

5. The other supported formats are

the 468x60 standard banner, 728x90 large banner, 120x600 skyscraper and 160x600 skyscraper. In addition we offer a
custom-sized banner of 200x100 pixels which is permanently placed
on the highly popular pages.

Several reasons for advertising

Advertising is the promotion of a company’s products and services carried out primarily to drive sales of the products and
services but also to build a brand identity and communicate changes
or new product /services to the customers. Advertising has become
an essential element of the corporate world and hence the companies
allot a considerable amount of revenues as their advertising
budget. There are several reasons for advertising some of which are
as follows: * Increasing the sales of the product/service *
Creating and maintaining a brand identity or brand image. *
Communicating a change in the existing product line. * Introduction
of a new product or service. * Increasing the buzz-value of the
brand or the company.

For  Ad Units and Premium Branding*:

  • 125 x 125 Sponsorship Squares
  • 728 x 90 Leaderboards
  • 300 x 250 Medium Rectangles
  • 300 x 600 Wide Skyscrapers
  • 640 x 250 Half Pages
  • Custom sposnorships

Please contact our Sales Director, advertise@ghanaschoolsnet, for requests-for-proposal and additional pricing information.

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1. Marketing campaigns ______ ?

Want to advertise your business to Ghanaians? Then why not advertise on our website? There is a selection of excellent
opportunities in prime locations available throughout the site.
Whatever your business or budget, Ghana SchoolsNet has a suitable
advertising programme to complement your marketing activities.
Advertise your business to Ghanaians now with our inexpensive
offers. To find out more about our advertising opportunities,
please contact us. Advertise your company today!

2. Broadcast advertising – Television, Radio and the Internet ?

Broadcast advertising is a very popular advertising medium that constitutes of several branches like television, radio or the
Internet. Television advertisements have been very popular ever
since they have been introduced. The cost of television advertising
often depends on the duration of the advertisement, the time of
broadcast (prime time/peak time), and of course the popularity of
the television channel on which the advertisement is going to be
broadcasted. The radio might have lost its charm owing to the new
age media however the radio remains to be the choice of small-scale
advertisers. The radio jingles have been very popular advertising
media and have a large impact on the audience, which is evident in
the fact that many people still remember and enjoy the popular
radio jingles.

3. Public Service Advertising – Advertising for Social Causes

Public service advertising is a technique that makes use of advertising as an effective communication medium to convey socially
relevant messaged about important matters and social welfare causes
like AIDS, energy conservation, political integrity, deforestation,
illiteracy, poverty and so on. David Oglivy who is considered to be
one of the pioneers of advertising and marketing concepts had
reportedly encouraged the use of advertising field for a social
cause. Oglivy once said, "Advertising justifies its existence when
used in the public interest - it is much too powerful a tool to use
solely for commercial purposes.". Today public service advertising
has been increasingly used in a non-commercial fashion in several
countries across the world in order to promote various social
causes. In USA, the radio and television stations are granted on
the basis of a fixed amount of Public service advertisements aired
by the channel.

4. Print Advertising – Newspapers, Magazines, Brochures, Fliers

The print media have always been a popular advertising medium. Advertising products via newspapers or magazines is a common
practice. In addition to this, the print media also offers options
like promotional brochures and fliers for advertising purposes.
Often the newspapers and the magazines sell the advertising space
according to the area occupied by the advertisement, the position
of the advertisement (front page/middle page), as well as the
readership of the publications. For instance an advertisement in a
relatively new and less popular newspaper would cost far less than
placing an advertisement in a popular newspaper with a high
readership. The price of print ads also depend on the supplement in
which they appear, for example an advertisement in the glossy
supplement costs way higher than that in the newspaper supplement
which uses a mediocre quality paper.

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